The Wireless Applications Service Providers Association of Ghana (WASPAG) has cautioned individuals residing both locally and abroad to desist from using overseas gateways to sell bulk mobile and wireless content to people in the country at midnight without its knowledge.
“WASPAG
members are becoming concerned about individuals who sit in Ghana or abroad and
use overseas gateways to send bulk mobile and wireless content to people in
Ghana at midnight, and charge them without end-users’ permission and therefore
create a bad name for genuine industry players.
“These nefarious quacks are responsible
for phone users receiving SMS or some mobile content from short codes they did
not subscribe to and get charged for it,” said Director of Regulatory Affairs for WASPAG,
Conrad Nyuur.
“There
have also been instances whereby phone users subscribe to a short code service
and get charged regularly but never get the service, while others also subscribe
to SMS banking service but never get the service even though they get charged
for it. Some of this is down to pure fraud, where some fake Wireless
Applications Service Providers (WASPs) pretend to be organisations they are not
and send messages on behalf of that organisation.”
Mr.
Nyuur, who is also General Manager of Mobile Content.com, said such activities
negatively affect genuine players in the industry.
“Most
of these fake players are not registered locally and yet they operate WASP
services here, and some of them send unsavoury and deceptive messages and content
on behalf of unidentifiable clients to unsuspecting Ghanaians. We are concerned
that such activities will make the National Communication Authority (NCA) jump
on all of us one of these days, and that will not be good for our industry.”
The
WASP industry in the country is only about 10 years old and is still an
emerging one, but the challenges it is facing from infiltrators pose a major
threat to its survival, he observed. Top players in the industry include Mobile
Content.com, SMSGH, Rancard Solutions, MTech Communications, Nosmay, TXT Ghana
and MediaEdge-gsm.
They
have all signed on to a very comprehensive code of ethics published on the
WASPAG website -- www.waspag.com -- with a determination to protect end-users
against bad practices and the abuse in the system.
“Our
code of ethics, for instance, empowers our members to filter the identity of
anyone using members’ networks to distribute mobile content; and when we find
that consumers’ rights are being violated, we are required to either report or
block that person’s access,” Mr. Nyuur said.
“The rationale for forming WASPAG,
therefore, is to bring all genuine locally-registered players within the WASP
ecosystem together for effective self-regulation through the code of ethics;
and to assist the NCA apply the rules more effectively to weed out the bad nuts,”
he added.
He said WASPAG will establish infrastructure
for collecting feedback from the public to assist members deal with public
complaints long before they even get to the telecom network or the regulator.
WASPAG is an independent, non-profit
self-regulatory body recognised by The Ghana Telecoms Chamber, all mobile
network providers in Ghana, the National Communication Authority (NCA) and the
Government through the Ministry of Communications.
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