Monday, March 24, 2014

LG Evercool refrigerator launched



LG Electronics, a global consumer electronics and home appliance manufacturer, has launched its premium range of refrigerator that offers cooling retention up to seven hours in the refrigerator and 10 hours in the freezer portion to keep food fresh and healthy.
 
The product, ‘Evercool Refrigerator’ has been designed with a triple cooling system and three evaporators targetted at retaining freshness, keeping food and vegetables cool for up to seven hours during long power-cuts.

Mr. C.H. Park, Branch Manager, LG Electronics Africa, speaking at the official launch in Accra explained that the main evaporator works with power while the other two evaporators work without power.
“During a power-cut, the compressor stops compressing refrigerant and instead the two evaporators on the sides take over to keep circulating cool air.

“LG Evercool refrigerator comes with tower LED, Multi air flow, and a convertible box for optimal temperature from -10C to 40C which is being controlled by exclusive cold air duct for a suitable condition for food.

“The Refrigerator also has a moist-balance crisper-box, which controls the humidity level in the box in order for the vegetables and fruits to stay fresh for a long time. It also sports a high gloss finish, creating an opulent glow that accentuates the décor of the consumers’ living space,” he said

Mr. Park added: “We manufacture products that fit the needs of Ghanaian consumers, and this launch is another benchmark innovation based on customer’s insights.”

Mr. Pranab Mohanty, Vice President, Somotex Ghana Limited said: “With LG Evercool Refrigerators, we are sure that households will manage to keep their food fresh and healthy during power outages. 

“This unique LG-patented technology offers cooling retention up to seven hours in the refrigerator and 10 hours in the freezer portion to keep food fresh and healthy.”

He said more than one billion tonnes of food is wasted annually in Africa due to poor storage facilities and limited cold storage.

LG Evercool refrigerators also come with a low voltage stabiliser that prevents the compressor from excessively low voltage or high voltage supply, and performs efficiently even in very low voltage conditions.

“To ensure that the consumers’ celebration of health and freshness continues for a decade, the LG Evercool refrigerator comes with a 10-year warranty on its compressor -- thereby giving consumers more reasons to smile,” Mr. Mohanty said.

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