Vodafone Ghana launches Healthline initiative

Vodafone Ghana has launched a new initiative, ‘Healthline’, aimed at educating, empowering and informing Ghanaians about pertinent health issues.

The initiative will use qualified medical experts to offer advice on pertinent health-related issues to Ghanaians in all the ten regions of the country.

The project, which takes the form of a television and radio show, will embark on a project to solicit basic health questions from Ghanaians which are to be answered by medical doctors.

Carmen Bruce-Annan, Head of Corporate Communications Vodafone Ghana, at a media interaction in Accra said: “It is sustainable because we want to empower people to think differently about their health, and that cannot be done in thirteen weeks.

“We want people to think differently and be passionate about their health by having the facts on issues that concern their health.

“We picked health because it affects everybody; including the rich and the poor, illiterate or literate.

“Regardless of your status, your life can be enriched and you can be empowered by having the right information about your health,” she said.

“We’ve embarked on this initiative because we want to change people’s approach to issues concerning their health, by empowering Ghanaians with knowledge and information about health issues. The project will ultimately educate the public and demystify health-related issues and practices,” Bruce-Annan said.