Nokia's continues ambition will be to create the biggest delivery platform for services, targeting 300 million users by 2012,its Chief Executive Office,Mr. Olli-Pekka Kallasvuo has said.
There are 1.1 billion Nokia device owners globally with 55 million active users of its services.
Presenting the keynote address to global telecommunication experts and stakeholders at its annual Nokia World conference held in Stuttgart, Germany, Mr. Kallasvuo said: “Nokia aims at reaching the many, not the few, with our rich portfolio of services.
“We are doing this through an increasing number of open partnerships with world leaders in many fields. Strategy changes the whole time, “It mustn't be something we can't touch as the environment changes, the competition changes,” he said.
Nokia has been the top mobile phone handset maker since 1998 but has gradually expanded to include online services, such as downloads of music, games, maps and the fast transfer of photos and video, especially as markets have become saturated.
Mr. Kallasvuo disclosed that the company is proud to lead the charge in smartphones and beyond as manifested in the Nokia N900 and Nokia Booklet 3G.
“Two great examples of how the world is changing and Nokia is driving this change.”
Nokia will in the ensuing years progressively roll out web and mobile applications (API) for its services for cutting-edge location solutions on its smartphones.
This will begin with the Ovi Maps Player API and the Ovi Navigation Player API
OVI Store, Ovi application is on 100 Nokia devices, with 27 operators offering integrated billing services in eight countries.
Ovi Mail is also available in 20 languages and one million accounts were activated in six months. Among other services include, Nokia Life Tools, Nokia Money, Comes With Music.
Nokia also concluded a new deal with the Facebook aimed at enhancing mobile social networking and creating an integrated platform to provide telecommunication solution among users globally.
Director of Mobile, Facebook, Henri Moissinac, who was highlighting the opportunities in mobile social networking and the close collaboration between the two companies said:
“Our goal is clear, and that is to make it effortless for our partners to create highly appealing, context-relevant applications that consumers will find indispensable.”
“We’ve been very pleased with our relationship with Nokia, Moissinac stated.
Niklas Savander, Services, Nokia, ndicated that this is just the beginning, we will work in close cooperation with developers to evolve the offering, starting with social location solutions.
Since its release in June, the Facebook application for Nokia is available for download in more than 150 countries and is currently one of the most distributed applications worldwide.
Nokia also launched the new Nokia X6 powerful entertainment device capable of playing up to 35 hours of music, combining on-board memory with a slick 3.2” finger touch interface.
The ultimate device for music lovers and social butterflies, the Nokia X6 has a 16:9 widescreen optimised for photos, videos and browsing.
It is a hive of activity that brings 20 friends and virtual communities, like Facebook, to homescreen with a powerful combination, enabling music fans to download all the music they could ever want, quickly, easily and for free.
“We’re giving people convenient access to and ownership of a vast music library and an exciting new touchscreen device to play their music on,” Jo Harlow, Vice President, Nokia of remarked.
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