PZ Cussons, Medical Association sign MOU

PZ Cussons Ghana Limited and the Ghana Medical Association (GMA) have signed a two-year agreement aimed at promoting hygiene and cleanliness, thereby preventing epidemics throughout the country.

The two institutions will collaborate to instil good personal hygiene such as hand-washing, kitchen-cleaning and personal hygiene among other practices. The health promotion will be done through campaigns in schools, engagement with women groups and various associations.

Camel, a leading antiseptic brand with more than 55 percent market share, will be used as the main ingredient for the campaign, said Mr. Jim Judson, Managing Director of PZ Ghana Limited at the signing ceremony in Accra.

He explained that the collaboration is targetted at encouraging the Ghanaian public to embrace hygiene whilst educating the nation to remain healthy all the time.

“PZ Cussons is in the country for the long-haul and will help encourage better personal and homecare practices, as well as help build a better relationship with the public,” he said.

Mr. Judson urged Ghanaians to use antiseptics in washing, cleaning and bathing since it is the most efficient way to get rid of germs and eradicate endemic diseases.

Dr. Emmanuel Adom Winful, President of the GMA who welcomed the partnership, explained that the agreement forms part of the GMA's objectives in the social responsibility of educating people on health matters and the need to take medical issues critically.

PZ Cussons Ghana Limited is the manufacturer of home, healthcare and disinfectant products.

Among its flagship products is included Camel antiseptic, which was launched in 1992 and quickly became a success on the Ghanaian market by guaranteeing best protection from germs in homes.

It contains anti-micro bacterial agents like terpineol, pine oil and dichlorometa-xylenol, which helps to protect against germs that can cause skin infections.

It currently occupies more than 55 percent market share, and was produced to provide consumers with the reassurance that can only come from a truly ‘antiseptic’ cleaner with maximum protection from germs. The brand is leading one in the PZ Cussons portfolio, satisfying millions of Ghanaians each year.