Unique Insurance holds 2015 Agents’ Appreciation Day

Unique Insurance Company Limited has awarded 10 best-performing insurance agents during the 2015 financial year, with a call to build formidable relationships between the client and the company. 

In 2014 the company made approximately GH₵6.3million and hopes to achieve about GH₵9million by the end of 2015. 

“As at 30^th November 2015 we have already achieved GH₵8.4million, and as at the end of November we do not have an outstanding claims.  We have settled all claims and do not have any outstanding claims to be made,” said Mr. Victor Obeng-Adiyiah, Managing Director of the company, at the 2015 agents’ appreciation ceremony aimed at thanking the company’s agents nationwide for their outstanding performance during the financial year.

  

Presenting citations to the company’s deserving and hardworking staff at a colourful ceremony in Accra that brought together agents from nation-wide, Mr. Obeng-Adiyiah said: “The new phase of unique insurance is to bring strategic partnerships with our agencies and our clients. 

“We want to build relationships between the company and our clients, such that the client will feel part of the business; and it’s not just creating value for ourselves but we’ll have to create value for our clients. 

“We do that through our intermediates, the bookers and agencies and our strong marketing team spread over the country.” 

Unique Insurance operates about nine branches nationwide and boasts a highly technologically enabled network; and next year the company will unveil a new multi-purpose website that will allow people to make their claims, fill and submit their proposal forms, and submit their claims and demands on the Internet.  

The company expects to grow by 40% by end of the year 2015 as it grew by 34% last year.  This, he said, was achieved through collaboration with brokers and agencies in particular. 

 “I think we have the least broker business relationships. I mean most of our businesses come from our agents because we want to nurture and grow with them; that is how come we are appreciating our agents. 

“We want to appreciate them for what they have done so far; we want to sit talk and listen to their concerns and then get them addressed so that they can outperform what they did this year. In 2016 we want to double-up and grow faster than we did last year,” Obeng-Adiyiah said. 

Explaining the role of the agency and marketing team to participants, he urged the agents to attempt reaching out to the unreached, “as that is our core business; and this technology and innovation we are bringing on board is going to help the upper and middle-class market as well, so even though we have segments in our market we are attacking all fronts.  We have these mediums of reaching out to each market so we have our agencies, our branch, our staff going out; we have our brokers and we have this website which is on trial, and we going to launch come early next year.” 

Unique Insurance (UIC) was incorporated in October 1999 and licenced by the Ghana National Insurance Commission to underwrite General Insurance businesses is a member of the Ghana Insurers Association. 

The company is owned by influential local workers’ unions: a financial house and high net worth individuals, the Ghana Mine Workers Union, Jislah Financial Holdings, the TUC and other Workers’ Unions including the Ghana National Association of Teachers and other cooperative organisations are shareholders of the company. 

It is affiliated to the International Cooperative and Mutual Insurance Federation (ICMIF) with its secretariat based in Manchester, United Kingdom. The ICMIF is represented in about 72 countries by 200 insurance companies, and controls 30% of the global insurance market. Unique Insurance Company Limited is the only member from Ghana.